The Event and Entertainment Industry has grown exponentially over the last two decades with several thousand entities operating in this space in various segments and at various levels across over a hundred cities across the country. While there are no accurate estimates of the size of this industry, it has been variously estimated at between Rs 2000 crores to Rs 5000 crores with contributions to the exchequer in excess of Rs 500 crores per annum.
Sadly enough, there has been no one body that has represented the interests of this industry to Government, corporate industry forums, private and mumicipal licensing bodies, taxation authorities, or even individual clients, vendors or artists.
EEMA will do just that – it will be the unified voice of the industry to Government, statutory bodies, taxation authorities and private licensing bodies and will seek to protect its members' interests in all these fora.
It will also seek to lay down professional standards of management and interface between its members and clients, vendors and artists across the country.
It will also be a repository of knowledge for its members in terms of providing a databank on venues, artists and vendors and advising its members on safety standards, employee codes of conduct and best practices of the industry.
It will also seek to constantly upgrade skills and knowledge levels of its members by organsing training programmes, seminars and interface with international and local industry stalwarts.
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